Branding | Logo Design | Event Collaterals
This is a branding project for Accenture Singapore’s Recreational Club. The Accenture Rec Club (ARC) is a fun and diverse platform to meet and mingle. It aims to serve as a channel to encourage work-life balance for Singapore Accenture team through recreational activities, events and interest groups.
About the Logo
The letters, A, R and C, form playful and abstract shapes. Bright colours are also used to represent fun and light-hearted vibe of the recreational club. The overlapping letters that intercept and form new colours, symbolises the coming together of different people and creation of new ideas.
Logo Application and Collaterals